The Kirby Vacuum Cleaner Company made an autistic boy’s birthday the best ever after his mother wrote the company explaining her son’s love of their vacuums. Here’s a snippet of the letter she sent Kirby: I am reaching out to you in hopes for an answer to an unusual request for my son who is […]
Social Media Customer Service – A Little Food for Thought
If you’ve been in business for any length of time, you know (or have learned) how to treat customers. However, as business is increasingly flowing over to internet ecommerce, do you know how to handle the same customers that will visit online? If not, you should consider creating a ‘social media etiquette’ rulebook. Although social […]
The 5 Types of Customers and What You Need To Know About Them
Running a business requires a lot of knowledge. As a small business owner, you need to know where to incorporate (http://www.maxfilings.com/us-incorporation.php) , what types of business to choose, how to manage employees, when to hire (and fire), who to market to, and much, much more. Above all though, you need to understand your customers. Shoppers […]
Should You Launch Your Own Social Network?
With the rise of niche social networks, many business owners are considering whether a specifically branded social network fits for their businesses and industries. Unlike general social networks such as Facebook and MySpace, branded networks are built for users to connect and communicate about topics related to their industries. Examples include Shelfari.com for book enthusiasts […]
Things Your Customers Should Never Hear From You
We’ve all made comments that we later realize were counterproductive or resulted in a lost customer. Especially in small business, every customer counts, so there are certain things they should never hear you or your employees say. Freelance business management writer Jeff Wuorio suggests seven things never to tell your customers. 1. Why are you […]
Ten Online Customer Service Tips
by Andrea Wilson Other than the current buzz words, customer service has changed very little since commerce first began. If you want a customer to buy from you again, and to recommend your product or service to others, complaints or problems must be handled properly. “A satisfied customer will tell five people about their experience, […]
Winning Customers Over the Phone
Do you sometimes wonder where your customers have gone? In a study by the International Customer Research Institute, individuals gave the following reasons for becoming “non-repeat” customers: * 1 percent died (makes you wonder how they responded) * 3 percent moved * 5 percent said friendships * 9 percent said competition * 14 percent were […]
Simple Survey Leads To Big Profits Online
Success online follows a simple formula… “Ask and you shall _______.” Most people fill in the blank with “receive”. Not only is it a well-known phrase from the Bible, but it’s also a very powerful online marketing principle. If you operate a business and want to sell massively more products and services quickly, the fastest […]
Becoming A Solution To Your Customers Problems
by Sue DeFiore Those of us in home based and small businesses are in effect selling our product. So becoming an effective salesperson is very important. Remember, however, that selling is not the only thing you do. Don’t forget to use your time wisely. What you want to do to help you move forward is […]